AI E-Commerce Optimization
As with many things, CataSEO began with an attempt to solve a single problem - to refresh the product catalog for a friend's e-commerce site (www.scandinavianshoppe.com). Many products were great sellers for many years but with no change to the content Google was paying less attention to them. Enter ChatGPT and voila, fantastic, search engine optimized descriptions and matching metadata. But then came the reality check - that it was going to take 200+ hours to update their entire catalog, and the idea for CataSEO was born. The POC (Proof of Concept) improved top-10 keyword rankings by 25% and inspired us to create this first application.
e-Commerce Inventory Sync
January 9, 2026 was a very challenging day for many e-commerce operators. On that day changes made to an order sync app between BigCommerce and QuickBooks Online started to add a new customer to QuickBooks Online for every order it posted. This complicated things for a lot of operators, including a few that we work with. We saw this as an opportunity to "do it better", and TruSync was born. TruSync posts orders and updates inventory in REAL TIME, not only saving time with accounting, but more importantly dramatically reducing orders for out-of-stocks across channels.